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The Semiotic Challenge
Barthes, RolandUsed
OBZ: Literary Criticism
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Most of these essays were written between 1963 and 1973 and constitute either the elements of the semiotic discipline or the analysis of texts--ranging from the Bible to advertising--in order to determine the site of possible meanings in narratives. Intent on discovering signification's importance in art as well as life, Barthes sets up a rigorous system and puts it to work.
Softcover. English. University of California Press. 1994. ISBN: 9780520087842. 293 pp. Good. Book No: 59442
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