The Tipping Point: How Little Things Can Make A Big Difference View larger

The Tipping Point: How Little Things Can Make A Big Difference

Gladwell, Malcolm

Used

OBZ: Sociology

More details

This product is no longer in stock

R70

Add to wishlist

More info

The New Yorker writer Malcolm Gladwell looks at why major changes in our society so often happen suddenly and unexpectedly. Ideas, behavior, messages, and products, he argues, often spread like outbreaks of infectious disease. These are social epidemics, and the moment they take off, they reach their critical mass, or, the Tipping Point. Gladwell introduces us to the particular personality types who are natural pollinators of new ideas and trends and the people who create the phenomenon of the word of mouth.

Softcover. English. Abacus. 2009. 279 pp. In good condition. Book No: 25036397

Reviews

No customer reviews for the moment.

Write a review

The Tipping Point: How Little Things Can Make A Big Difference

The Tipping Point: How Little Things Can Make A Big Difference

OBZ: Sociology

30 other products in the same category: